IBM THINK

AI for smarter business

The annual IBM business and technology conference where technologists and business minds acquire hands-on experience
with the latest advancements in open technologies from hybrid multi-cloud to data and AI.

Several large-scale interactive experiences were built and deployed including, Watson Compare & Comply, Watson Assistant, a digital information wall, and a set of client stories told through the use of interactive totems.

PROJECT

Brand Activations, Experience Design

ROLE

Visual Design

CLIENT

IBM

Watson Assistant can quickly detect problems and help users and businesses with overwhelming information by working to correct mistakes and mishaps.

Industry totems

Users physically lift a pillar that represents an industry. This action triggers a video to play about how IBM Watson has improved business performance.

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