IBM THINK
AI for smarter business
The annual IBM business and technology conference where technologists and business minds acquire hands-on experience
with the latest advancements in open technologies from hybrid multi-cloud to data and AI.
Several large-scale interactive experiences were built and deployed including, Watson Compare & Comply, Watson Assistant, a digital information wall, and a set of client stories told through the use of interactive totems.
PROJECT
Brand Activations, Experience Design
ROLE
Visual Design
CLIENT
IBM
Watson Assistant can quickly detect problems and help users and businesses with overwhelming information by working to correct mistakes and mishaps.
Industry totems
Users physically lift a pillar that represents an industry. This action triggers a video to play about how IBM Watson has improved business performance.